Recruiters Websites, a Cape Girardeau-based digital agency specializing in the staffing and recruitment industry, is bringing its nationally successful service home to Southeast Missouri with Rooted Web, a full-service agency dedicated to helping area businesses grow their online presence.

“A small business draws strength from its network, and we can help your business branch out,” says Jeff Gipson, company founder and team lead. “Our in-house team of experts in marketing, copywriting, SEO, web development and design will bring a streamlined, focused effort to grow your company’s online presence.”

Recruiters Websites started building websites for the recruiting and staffing industry in 2012, and after adding team members and expanding services, the company saw an opportunity to grow in the local market.

The Rooted Web team roster could double for a family tree. Brothers Jeff and Steve Gipson helm the team together; web manager Matt McKenzie is their cousin; marketing manager Emily Blattel is Steve’s sister-in-law; the rest of the team likewise has deep Southeast Missouri roots. Several graduated from Southeast Missouri State University, and grew and honed skills locally.

“We wanted Rooted Web to have the same initials as Recruiters Websites, as they’re two separate entities, intertwined,” says Steve Gipson, sales manager. “It’s a new direction for the company, from the existing team.”

Rooted Web is also a Codefi member, and is aligned with Codefi’s vision of succeeding better, together. In the historic Marquette Tower in downtown Cape Girardeau, members collaborate, innovate, think and do. Rooted Web’s copywriters and marketing team work with each client to understand what the business is about, the story and the mission behind the day-to-day activities. The web developers build websites that help visitors understand that same story, while also allowing ease of access and function.

Rooted Web’s team is committed to helping businesses with an established presence build on that foundation to the next level. “Our approach is simple: we employ web design and marketing strategy to help develop your brand, then nurture it, but we also work hard to ensure every client’s project is unique,” says Steve Gipson, sales manager.

About Rooted Web:

Rooted Web is a full-service marketing agency dedicated to helping businesses grow their online presence and increase brand awareness and profitability. Grounded in digital marketing and website design, Rooted Web has built a strategy around providing solutions that help develop and nurture brands. Learn more at rootedweb.com.